The annual Toronto Ski & Snowboard Show highlights some of the most significant brands in the ski and snowboard industry, and SALOMON, being a household name, was the main brand featured in the show this year. I had the opportunity to design a photo-forward graphic for the three displays in our booth, and hand-picking each image and how it would be placed on the graphic, as well as deciding what dimensions would be best for a life-size scale.

The graphics included a 7’FT x 20’FT collage display that stood as the center of attraction that drew people in, and two 8’FT x 7.5’FT stand alone displays that highlighted alpine and snowboard respectively.

Additionally, I created a giveaway graphic that would be displayed at every stop of the QST Film tour hosted by SALOMON with stops all over North America, Europe, and Asia (Toronto being one of the stops).